Wednesday, January 25, 2017

Week 3 EOC: Bernbach

https://www.youtube.com/watch?v=qw2rRSLvIO0

Bill Bernbach was one of the greatest marketers of all time. He made some historic advertisements, such as the Lemon VW advertisement, that are still talked about today. In fact, the Lemon ad is used as a prototype for advertisements, and an advertisement that every student in school who has an advertising class looks at this advertisement at some point in time. He is called one of the greatest, if not the greatest, advertisement creators of all time.

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