Midterm Advertisement

This advertisement is directed towards two different audiences. One audience is women who want their house clean, while the second are males who want girls to be more attracted to them as it is based around a man who turns a woman on by his cleaning. They are selling a cleaning product for these people who want to have more cleaning products or who want more females to be attracted to them. There is sensual music playing in the background, because the man cleaning is being shown as the girl who bought the cleaning supplies' dream man. The location is in her home, which also is aimed towards both audiences. For the females, it shows you can have a spotless house with this cleaning supply, and the male in their life will look amazing when he helps them clean. For the guys, it shows that either a female will want to get with him, or that the girl they are seeing will love him even more if he cleans with this product. The location is important, because if it was somewhere else the message would change dramatically. It takes place in either the morning or afternoon, as the sun is out and very bright. It shows that this can happen at anytime in the day, and you do not have to wait until later in the day do have fun with someone in your life. The purpose of this is to sell cleaning supplies to most of the country, as everyone wants a clean place or someone to keep them company. It's relevant to the product because Mr. Clean (the man in the advertisement cleaning) is cleaning the entire house with the girl before she gives in to her feelings, and then it shows that Mr. Clean is really just an average and ugly man, but he was cleaning so she loves him anyways. It gets more people to want to buy cleaning supplies.