Promotion

I'm gonna promote mine a variety of ways. There will be commercials, twitter and Facebook advertisements, billboards, and radio commercials, among other things. However, the thing I will focus on for this project is my billboard. My billboard is simple, but looks nice, which to most people actually makes it look like a better quality product. While it looks better quality, it still has all the key features that made Jeep a household name. "Its aging design is a throwback to the past, but it offers just enough contemporary features and modern amenities." http://www.thecarconnection.com/overview/jeep_wrangler_2017. It also has better luxury than most of its counterparts, which people will most likely also see in the advertisement, even though it looks simple. It is simple, but sophisticated, and looks high class, high quality, and like a must have machine. "Call me corny, but I like the comfort and fit of the seatbelts." https://jeeps.thefuntimesguide.com/jeep_review/ The car is seen by perfect by many critics and the billboard shows off that perfection. "Can't think of anything I'd change on my new Sahara Unlimited." http://www.thecarconnection.com/overview/jeep_wrangler_2017 The Jeep brand has many different cars, but the Wrangler is the first thing that comes to everyones mind when they hear the word Jeep. The billboard represents it and signifies it as the most important and only relevant Jeep. "There are several vehicles wearing Jeep's sacred logo, but to the faithful there is only one that matters" http://www.caranddriver.com/reviews/2017-jeep-wrangler-review. The Wrangler has a unique look to it that is a throwback to the past, but many people are attracted to how it looks. "There is nothing on the road that looks like a Wrangler" http://www.thecarconnection.com/overview/jeep_wrangler_2017